This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

Free Shipping & Free Returns

Use coupon code WELCOME10 for 10% off your first order.

Cart 0

Congratulations! Your order qualifies for free shipping You are $0 away from free shipping.
No more products available for purchase

Pair with
Is this a gift?
Subtotal Free
Shipping, taxes, and discount codes are calculated at checkout


VVX™ Diamonds

Lab Created by Ice Dazzle

The VVX™ Diamond

Extraordinary Sparkle. Exceptional Value.

Simply put, they are diamonds grown in our lab, using cutting-edge technology to replicate the same process that nature uses to create diamonds found in the earth. 

The result is a flawless diamond with identical composition: physical & chemical properties (optically & molecularly) as mined diamonds for a fraction of their cost.

100% handmade soap bar


Safe & Environment Friendly

Did you know that diamonds are the least ethical and perfect stones you can buy? But it doesn't have to be this way. 

Natural diamonds are refined through a process that pollutes the air and water with harmful chemicals, while mining destroys forests and habitats. 

Introducing VVX™ – A diamond free of conflict and ethical issues – grown in a lab, but with the same qualities that you love about diamonds. It's more than just possible.

“Did you know that jewelers mark up diamonds by an average of 300%”

For centuries, diamonds have been the keystone for solidifying relationships and signifying a lifelong partnership between two individuals, and jewelers have taken full advantage of it. 

The diamond industry is in need of a shakeup. For too long, the prices of diamonds have been artificially inflated, and the quality of diamonds have been diminishing.

My name is Eshan Ravuri, and I started this company with the goal of disrupting the diamond industry, and I'm proud to say that we're doing just that.

We are committed to changing the way people shop for diamonds, and we hope that you will join us on this journey. The diamond jewelry industry has been plagued with bad stigmas and high prices. I do. We are changing the way it sounds. One ring at a time.

meet the founder